Single-Source-of-Truth Databases (SSoT)
Ready for a database you can rely on for your direct-mail and digital fundraising operations? Let us manage a consolidated database of record using your preferences so that you can focus on running your organization with confidence in the accuracy and quality of your data.
SSoT is what we do. ETL is how we do it.
Your data lives in a lot of places; we know that. With dozens of popular, pre-built connectors and easy CSV upload functionality, getting your data connected is a piece of 🎂.
The extraction layer checks each of your automated data sources for new, modifed, and deleted records as frequently as twice per day. All data is read into a secure data warehouse and can be analyzed using popular BI platforms like Tableau®.
The transformation layer performs identity resolution and applies custom rules to organize and consolidate your donor data into a single, unified schema. Once consolidated, segmentation, selection, and reporting become a hundred times easier.
The loading layer moves clean, accurate data from all sources into a single-source-of-truth database. Our suite of data management apps help you browse, analyze, and manage every donor, trait, campaign and segment.
